Another service that aids many aspects of a website is Google Local. Google Local is a listing strategy that displays contact information relevant to local searches. Keywords to rank for, phone number, URL, address(s), fax number, post card verification, 25 backlinks, video, photo, free Yellow Page listing and anything else that becomes a local list is possible.
A Google Local listing strategy includes elements of seo, classified ads, social media and ppc since there are similarities in how listings are developed for these mediums.
- Google Local Listing
- All basic information, including Business Name, Street Address, etc.
- Web address
- Primary phone & fax number
- Alternate phone
- Email address
- 60-character business description
- Method of payment accepted
- Hours of operation
- Business coupons & offers
- Uploading of up to 5 YouTube videos (must be supplied by client)
- Uploading of up to 10 business photos (must be supplied by client)
- 25 backlinks (monthly)
- Adding business listing to 25 yellow pages/local directories
- Monthly Maintenance: Listings in A-J